Search Engine Marketing Training & Certification

Learn the popular internet marketing tactics with the well-known SEM training courses. Attend online or instructor-led classroom SEM training courses as per your convenience and increase your visibility as a top talent in the job market. These are tried and tested courses by a large number of students over several years. Students are taught how to increase the visibility of their websites through search engine optimization and how to take advantage of PPC (pay-per-click) online advertising. There are batches on weekdays and weekends. Gain good knowledge and experience of the main search engine marketing techniques for business websites. You’ll learn about the latest online tools and resources to execute successful campaigns, develop an effective link building strategy and use of PPC advertising. Best SEM training classes that prepare students for the industry jobs. Practice hands-on exercises to make you ready for the job challenges. Students get a course completion certificate at the end. 100% placement assistance is also given to get you a dream job in SEM profiles. Most students who have enrolled in these SEM training courses in the past are now working in rewarding jobs across different companies. Well-appreciated and high quality SEM training by experts who know the best.

In this SEM course, participants will be able to:

• Understand the main search engine marketing techniques for business websites
• Learn about the process of search engine optimisation, including keyword research, writing optimised content, getting web pages indexed. by search engines and tracking the outcomes
• Gain access to new online tools and resources to help them implement successful search engine optimization campaigns
• Learn about ‘link popularity’ and why this is an important part of the optimisation process, plus see how to develop an effective link building strategy
• Understand what ‘pay-per-click’ advertising is, how it can be used and the stages required to set up and manage campaigns

SEM stands for search engine marketing. It is the process of increasing the website’s visibility on the search engines using paid platforms.

Google Adwords, Bing AdCentre, Facebook Adv, LinkedIn Advertising, Youtube Video Advertising etc.

The U.S. Bureau of Labor Statistics (BLS) does not report statistics related specifically to the field of search engine marketing or internet marketing. It does, however, report that marketing managers in general held about 171,430 jobs in the United States in May, 2012 (www.bls.gov). BLS further noted in that year that marketing managers in general made a median annual salary of $119,480. However, those marketing managers who worked in computer systems design and related services earned an average of $147,560, while those who worked in software publishing earned $146,540, and those who worked for other information services companies earned $153,250, on average.

This program will benefit webmasters, students, marketers, advertisers, and anyone else who wants to learn how to promote web sites via search engines.