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Big Data and Analytics- Helping to Create A Wondrous Sports Experience

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People worldwide love sports and sportsmen. There are millions of sports fans all over the globe. Be it football, rugby, golf, cricket, tennis, badminton, boxing or chess; games are followed by fans like a religion. Passion for games is doubled in modern times, due to enhanced viewer experiences via advanced technological support. Spectators in a stadium are confident of being provided a seamless smooth experience to connect, communicate, share images and check on teams using their hi-tech mobile smart phone apps. Latest technology helps enrich gaming experience in many new ways.


The Role of Internet and Networking in Promoting Sports


Networking is basically about providing superb connectivity to the ultimate end users. For this, technology advancements churn out new apps and devices to meet the huge consumer and end user demands. For example, in a gigantic NFL stadium, providing connectivity to thousands of fans is a serious responsibility. This is worked out by individual venues with fast speed network and data analytics to provide rich gaming experience to fans, as if they are sitting in their own living rooms.


Professional and large sports stadiums require hi-tech systems to measure the fan traffic, data, game speed, etc. Communication services and networking devices are in great demand in such places. The complex infrastructures are built to facilitate hi-speed networking and web access to millions of visiting fans. Analytics play a crucial role in creating wonderful and memorable plus engaging fan experience.


Analytics along with big data are creating a major sensation in the IT computing world. According to latest reports, analytics could change the face of sports. From inventing new scoring methods to preventing player injuries, big data analytics could make a world of difference in the sporting field.


Let us talk about three prime ways big data analytics can help in improving game efficiency, precision and sales productivity in sports.




1) Providing Unique Experience to Fans- The game fans are aware of advanced technologies, and they expect to be served with quality in-person game experience through new cloud and analytics software tools. Organizers are doing their best to provide them with the same.



  • Let us sight a few futuristic examples:


o   A cool mobile app to guide stadium visitors get to the nearest available parking space


o   Automatic access to instant replays and close circuit videos during a game


o   Ordering of food and drinks without having to leave your seat by using your hi-tech mobile gaming app


o   Taking the help of smart phones to visit the restroom during the game


o   Knowing the traffic status after a match and finding the fastest route for reaching home


2) Improving Wearable Technologies- Advanced data inputs in wearable tech devices like GPS trackers and health trackers can help players to know their current health status including speed and heart rate. These devices provide guidance to prevent future injuries to the players. For instance, in a rugby sports game, they are high chance of injury to players. But, modern wearable sensors can prevent the injuries by recording the collision impact and comparing them with stored historical data analytics to determine whether a player is in danger of getting injured or chances of over-exertion. 


3) Influence on coach judgment and assessment- Data analytics helps the coaches and players alike to come up with a useful decision for the correct outcome of any game. Senior coaches often select the most valuable players and strong teams based on such analytics info. Smarter decisions are crucial for a winning game. Accurate judgment such as in the game of cricket with the guidance of third umpire (technological support) help in conducting a fair game.


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